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What to consider when choosing corporate workwear
When you are introducing corporate workwear to a company or business for the first time here are a few things to think about so that you get it right first time so money isn’t wasted.
Why do you need to introduce company workwear? Are you looking for a smarter, more professional look for your staff, or possibly it is a matter of making employees more identifiable in the workplace? Whatever the reason, write it down and use this as your starting point in selecting what garments and overall look it is you are aiming for at the end of the whole process.
What type of garments are you looking for? Is it a case of staff who greet customers, or who physically get their hands dirty: it could be a combination of both depending on the nature of the business, but whatever the situation think of yourself as a potential customer approaching your business and what you would expect to see.
Following on from this is the simple question indoors, outdoors, or both? Remember that you will need to expand your choices to cover the whole business environment, so fleeces and sweatshirts may be required as well as polo shirts and shirts/blouses.
Involve your workforce. At the end of the day they are the people who will be wearing the garments. Some garments you think would look excellent may not be practical, they may think of something you simply hadn’t considered and with employees input there is likely to be a more positive take-up on the idea of appropriate workwear, and this can have an effect on productivity levels.
Durability should be a priority consideration, especially in areas of the business that will see the garments chosen be well-used. You want to get value for money, and you don’t want to be replacing items every two minutes, it’s just not cost effective.
Don’t forget to include your company’s contact details; especially when think of items such as sweatshirts and jackets, it’s a great opportunity to increase advertising your business at little additional cost. Especially when compared to more traditional advertising campaigns
Take your time and get workwear that gives your business or company the right professional look. First impressions count. So if you have corporate colours, incorporate them into your choice of garments as consistency gives a more professional feel to a business, but remember you only want to do this project once, so incorporating personal tastes is important too. At the end of the day you want to be happy the end results.
So whatever your needs and requirements for corporate workwear, here at Brookes our experienced staff can take you through the whole process from initial choices through to the finished items.
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